YOUR AUDIENCE…
Your audience is waiting to see what you can do

Your audience is waiting to see what you can do

For marketing agencies, attracting new clients is essential for growth and development. Yet standing out from the (sizeable) crowd is sometimes easier said than done. Great work gets noticed, but then lots of agencies do lots of great work. So what if there was a different way to showcase your talents?

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Your audience wants to reimagine where they live

Your audience wants to reimagine where they live

Anyone who knows the city of Bristol knows Park Street. Its steep incline from the city centre up to Clifton is iconic, from the grassy spread of College Green below, to local institutions like...

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Your audience has the power to change the game

Your audience has the power to change the game

Andrew Goldin is a freelance creative director and copywriter from Richmond, Virginia. The last time the Foo Fighters played Richmond was in 1999. It was an epic gig. So Andrew and a few friends decided to launch a campaign to bring the Foo Fighters back to Richmond.

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Your audience will back you if they like your ideas

Your audience will back you if they like your ideas

Soon there will be a new airline in town for business fliers. 2016 will see the launch of Odyssey Airlines, a premium business-class service based out of London City Airport.

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Your audience values your transparency and honesty

Your audience values your transparency and honesty

What is sugar, and what is it used for? Given just how long sugar has been a part of our diet, and how much of it we consume every day, you'd expect most people to know this.

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Your audience wants to be different from everyone else

Your audience wants to be different from everyone else

Some people enjoy being part of the herd. Wearing what your peers wear and owning what your peers own is, for many, a source of comfort and acceptance. But adidas Originals’ audience don’t think like this. Yes, they’re united in their love for the brand. But the name says it all – Original.

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Your audience will be inspired by a taste of the big stage

Your audience will be inspired by a taste of the big stage

The Tour of Britain reached its conclusion last weekend, heading to London’s streets for its final stage. Competitors zoomed along the north side of the River Thames from Whitehall to the Tower of London and back again...

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Your audience needs your help to perform at their best

Your audience needs your help to perform at their best

Top-level sportspeople really do rack up the air miles. It’s quite staggering to think about the distances Formula One drivers cover in a season, for instance. Or NBA teams, traversing the United States week after week.

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Your audience has certain perceptions, which you can change

Your audience has certain perceptions, which you can change

Bolthouse Farms is one of America’s largest producers of baby carrots and juices. Like many brands on the healthier side of food production...

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Your audience craves the human touch

Your audience craves the human touch

Before the digital age, we sent letters and telegrams. Then we texted. We emailed, and now we Whatsapp and Snapchat. The act of getting messages to one another has taken on many forms over the years...

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Your audience wants you to think outside (and about) the box

Your audience wants you to think outside (and about) the box

We’ve covered cycling on a couple of occasions. Maybe because we’ve got a few fans in the office, maybe because it’s a growing passion for many, maybe because we’re based in London...

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Your audience loves to be rewarded

Your audience loves to be rewarded

Fitness app RunKeeper tracks and records smartphone users’ running, walking and cycling activity. It has won plenty of plaudits for its intelligent design and quality of user experience, and worldwide customers number in the millions.

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