Product Launch
Bentley - 2014 Paris Motor Show

Bentley – 2014 Paris Motor Show

Bentley Motors used the 2014 Paris Motor Show to launch their latest model, the stunning Mulsanne Speed. Our role was to create and deliver the reveal event, combining film content with the live elements of the reveal and press conference.

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Bentley - Continental GT3 Concept Reveal

Bentley – Continental GT3 Concept Reveal

Brief: Reveal the new Bentley Continental GT3 racing car to the world's automotive press. Make a connection between the GT3 and the road-going GT Speed on which it's based.

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Bentley - EXP 9 F Concept Reveal

Bentley – EXP 9 F Concept Reveal

 Brief: Mix drama and intrigue to reveal Bentley’s SUV concept to the world’s press at the 2012 Geneva Motor Show.

Our audience insight: “Launching an SUV is a huge deal for Bentley – I want to be the first to see it up close.”

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Bentley - New Continental GT Global Launch

Bentley – New Continental GT Global Launch

Brief: Conceive a thoroughly modern way to launch a thoroughly modern supercar. Use of the web is of utmost importance.

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Google – Chrome Launch

Google – Chrome Launch

 Brief: Find a relevant, fun and unusual way to raise awareness of Google’s new Chrome browser. Communicate key product benefits and reach a ‘live’ audience of 1 million people in the run up to Christmas.

Our audience insight: “I’m Christmas shopping, I’m in a hurry and I don’t want to be sold to – but I’ll happily engage with something relevant to the festive period.”

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