YouTube
YouTube – Brandcast 2014

YouTube – Brandcast 2014

Brief: Communicate the scale, reach and creative potential of YouTube as a marketing platform.

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YouTube - Guardian Edinburgh International TV Festival

YouTube – Guardian Edinburgh International TV Festival

We’re fast approaching five great years of working with Google, since December 2009 when we projected a giant animated advent calendar onto Westfield in London.

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YouTube - Brandcast 2013

YouTube – Brandcast 2013

Brief: Increase investment in YouTube from top 200 UK brand advertisers by dramatically improving perception of YouTube’s content.

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YouTube - The YouTube Lounge

YouTube – The YouTube Lounge

Brief: Get creative and media professionals at the Cannes Lions Festival excited about YouTube as a platform for innovative brand advertising. With users now able to skip ads, emphasise the value of truly great creative.

Our audience insight: “Somewhere to chill out in the Festival Palais (without being sold to) would be great. I would give something a go if it looks cool though.”

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YouTube - Classic Ads

YouTube – Classic Ads

Brief: Engage and inspire guests at the 2011 Cannes Lions Festival to consider YouTube as a unique and flexible advertising platform, rather than a space to show the work they created for TV.

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