Google
Google - Creative Sandbox

Google – Creative Sandbox

Brief: Highlight Google’s role as an open, strategic and creative partner to the advertising community by creating an environment at the Cannes Lions Festival which inspires and encourages visitors to try out Google’s latest innovations via fun, engaging product demonstrations.

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Google - Creative Sandbox

Google – Creative Sandbox

Brief: Use the Cannes Lions Festival to position Google as an open, strategic and creative partner to the advertising community through unique experiences that create a buzz around the brand.

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Google - Creative Sandbox

Google – Creative Sandbox

Brief: Position Google as an open, strategic and creative partner to the advertising community through unique experiences that celebrate creativity in digital communication.

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Google - Creative Sandbox

Google – Creative Sandbox

Brief: Highlight Google’s role as an open, strategic and creative partner to the advertising community and demonstrate some of the innovative work that is delivered using their platforms.

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Google - Chrome Interactive Projection

Google – Chrome Interactive Projection

Brief: Create an experience over the festive period that communicates the speed at which Google Chrome allows users to browse the web.

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Google – Chrome Launch

Google – Chrome Launch

 Brief: Find a relevant, fun and unusual way to raise awareness of Google’s new Chrome browser. Communicate key product benefits and reach a ‘live’ audience of 1 million people in the run up to Christmas.

Our audience insight: “I’m Christmas shopping, I’m in a hurry and I don’t want to be sold to – but I’ll happily engage with something relevant to the festive period.”

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