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	<title>Flourish CreativeFlourish Creative | Flourish Creative</title>
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	<link>http://flourishcreative.co.uk</link>
	<description>Brand Experiences and Live Events</description>
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		<title>Warsaw and Wroclaw in the Snow</title>
		<link>http://flourishcreative.co.uk/2012/01/warsaw-and-wroclaw-in-the-snow/</link>
		<comments>http://flourishcreative.co.uk/2012/01/warsaw-and-wroclaw-in-the-snow/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 16:35:23 +0000</pubDate>
		<dc:creator>guy</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[euro]]></category>
		<category><![CDATA[poland]]></category>
		<category><![CDATA[snow]]></category>
		<category><![CDATA[warsaw]]></category>
		<category><![CDATA[wroclaw]]></category>

		<guid isPermaLink="false">http://flourishcreative.co.uk/?p=2290</guid>
		<description><![CDATA[A snowy site visit to Poland for our Euro 2012 team this week. And we think we&#8217;ve got it chilly over here? The cold does have its benefits &#8211; at least you know your chocolate stadium won&#8217;t melt&#8230; Nothing like a light fountain to illuminate a picture-perfect Polish winter.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-2294" title="Snow" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2012/01/Snow.jpg" alt="" width="640" height="355" />A snowy site visit to Poland for our Euro 2012 team this week. And we think we&#8217;ve got it chilly over here?</p>
<p><img class="alignnone size-full wp-image-2292" title="Poland1" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2012/01/Poland1.jpg" alt="" width="640" height="355" />The cold does have its benefits &#8211; at least you know your chocolate stadium won&#8217;t melt&#8230;</p>
<p><img class="alignnone size-full wp-image-2295" title="Fountain" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2012/01/Fountain.jpg" alt="" width="640" height="355" />Nothing like a light fountain to illuminate a picture-perfect Polish winter.</p>
]]></content:encoded>
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		<title>Bentley in Detroit</title>
		<link>http://flourishcreative.co.uk/2012/01/bentley-in-detroit/</link>
		<comments>http://flourishcreative.co.uk/2012/01/bentley-in-detroit/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 11:30:54 +0000</pubDate>
		<dc:creator>guy</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[bentley]]></category>
		<category><![CDATA[detroit]]></category>
		<category><![CDATA[flourish]]></category>
		<category><![CDATA[motor show]]></category>

		<guid isPermaLink="false">http://flourishcreative.co.uk/?p=2271</guid>
		<description><![CDATA[We&#8217;re at the 2012 North American International Auto Show in Detroit this week, where yesterday we delivered the unveiling of the new Bentley Continental GT V8 to the world&#8217;s press. The action took place on Bentley&#8217;s stand, where a film of the new model complete with countdown sequence built up the suspense before the video wall transformed into the grill of a garage, which rose to reveal the new twin-turbo V8. And here&#8217;s the CEO of Bentley Motors Wolfgang Dürheimer outlining the new model&#8217;s vital statistics against the backdrop of more of our video content. A big thanks goes to our friends at EWI, who built and ran the stand itself.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-2272" title="Bentley1" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2012/01/Bentley1.jpg" alt="" width="640" height="355" />We&#8217;re at the 2012 North American International Auto Show in Detroit this week, where yesterday we delivered the unveiling of the new Bentley Continental GT V8 to the world&#8217;s press.</p>
<p><img class="alignnone size-full wp-image-2273" title="Bentley2" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2012/01/Bentley2.jpg" alt="" width="640" height="355" />The action took place on Bentley&#8217;s stand, where a film of the new model complete with countdown sequence built up the suspense before the video wall transformed into the grill of a garage, which rose to reveal the new twin-turbo V8.</p>
<p><img class="alignnone size-full wp-image-2274" title="Bentley4" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2012/01/Bentley4.jpg" alt="" width="640" height="355" />And here&#8217;s the CEO of Bentley Motors Wolfgang Dürheimer outlining the new model&#8217;s vital statistics against the backdrop of more of our video content.</p>
<p>A big thanks goes to our friends at EWI, who built and ran the stand itself.</p>
]]></content:encoded>
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		<title>So this is Christmas&#8230;</title>
		<link>http://flourishcreative.co.uk/2011/12/so-this-is-christmas/</link>
		<comments>http://flourishcreative.co.uk/2011/12/so-this-is-christmas/#comments</comments>
		<pubDate>Fri, 16 Dec 2011 14:49:42 +0000</pubDate>
		<dc:creator>guy</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[christmas card]]></category>
		<category><![CDATA[christmas tree]]></category>
		<category><![CDATA[flourish]]></category>

		<guid isPermaLink="false">http://flourishcreative.co.uk/?p=2235</guid>
		<description><![CDATA[In case you didn&#8217;t know, every year we try and make our Christmas cards go a little further. Last year&#8217;s doubled as festive wrapping paper, and this time round we&#8217;ve provided full blown, unadulterated desk-based Christmas cheer in the form of cut-out mini Christmas trees &#8211; lights included. As always, we actively encourage our friends, suppliers, clients, families and pets to send in pics of their finished articles proudly on display. And here&#8217;s a selection of the ones we&#8217;ve received so far, starting with our friends at Arsenal FC (above). The good folk at WH Bence make sure their tree is never out of sight&#8230; &#8230;whilst Tilling Productions gave theirs an outing to Somerset House! Photographer extraordinaire Jonno provided this beautifully framed little delight. And what about this stellar effort from Nick at Manchester City?! Top corner indeed&#8230; Here&#8217;s a second and equally good one from the Arsenal crew&#8230; &#8230;while our very good friends at Kempster went Christmas tree crazy in their office. Last but by no means least is this second and equally impressive corner-themed effort from Manchester City.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-2250" title="Flourish_Trees" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/12/Flourish_Trees1.jpg" alt="" width="640" height="355" />In case you didn&#8217;t know, every year we try and make our Christmas cards go a little further. Last year&#8217;s <a href="http://blog.newspaperclub.com/2010/12/22/you-dont-just-have-to-have-news-on-newspaper/">doubled as festive wrapping paper</a>, and this time round we&#8217;ve provided full blown, unadulterated desk-based Christmas cheer in the form of cut-out mini Christmas trees &#8211; lights included.</p>
<p><img class="alignnone size-full wp-image-2239" title="Arsenal" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/12/Arsenal1.jpg" alt="" width="640" height="355" />As always, we actively encourage our friends, suppliers, clients, families and pets to send in pics of their finished articles proudly on display. And here&#8217;s a selection of the ones we&#8217;ve received so far, starting with our friends at Arsenal FC (above).</p>
<p><img class="alignnone size-full wp-image-2238" title="OLYMPUS DIGITAL CAMERA" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/12/Bence.jpg" alt="" width="640" height="355" />The good folk at WH Bence make sure their tree is never out of sight&#8230;</p>
<p><img class="alignnone size-full wp-image-2241" title="Tillings" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/12/Tillings1.jpg" alt="" width="640" height="355" />&#8230;whilst Tilling Productions gave theirs an outing to Somerset House!</p>
<p><img class="alignnone size-full wp-image-2251" title="Jonno" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/12/Jonno1.jpg" alt="" width="640" height="626" />Photographer extraordinaire Jonno provided this beautifully framed little delight.</p>
<p><img class="alignnone size-full wp-image-2252" title="Man City_1" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/12/Man-City_1.jpg" alt="" width="640" height="688" />And what about this stellar effort from Nick at Manchester City?! Top corner indeed&#8230;</p>
<p><img class="alignnone size-full wp-image-2262" title="Arsenal_2" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/12/Arsenal_2.jpg" alt="" width="640" height="480" />Here&#8217;s a second and equally good one from the Arsenal crew&#8230;</p>
<p><img class="alignnone size-full wp-image-2263" title="January_1" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/12/January_1.jpg" alt="" width="640" height="853" />&#8230;while our very good friends at Kempster went Christmas tree crazy in their office.</p>
<p><img class="alignnone size-full wp-image-2266" title="Man City_2" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/12/Man-City_21.jpg" alt="" width="640" height="857" />Last but by no means least is this second and equally impressive corner-themed effort from Manchester City.</p>
]]></content:encoded>
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		<title>A Norwegian Christmas</title>
		<link>http://flourishcreative.co.uk/2011/12/a-norwegian-christmas/</link>
		<comments>http://flourishcreative.co.uk/2011/12/a-norwegian-christmas/#comments</comments>
		<pubDate>Wed, 14 Dec 2011 15:20:07 +0000</pubDate>
		<dc:creator>guy</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[christmas]]></category>
		<category><![CDATA[flourish]]></category>
		<category><![CDATA[trine]]></category>

		<guid isPermaLink="false">http://flourishcreative.co.uk/?p=2225</guid>
		<description><![CDATA[A wonderful and delicious lesson in how Scandinavia celebrates Christmas this morning from Trine, our resident Norwegian. Homebaked lussekatter and hot glögg with raisins followed by a julekurver-making lesson gave us all a brilliant start to a chilly winter Wednesday. Skål!]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-2227" title="Nisse_2" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/12/Nisse_21.jpg" alt="" width="640" height="355" />A wonderful and delicious lesson in how Scandinavia celebrates Christmas this morning from Trine, our resident Norwegian.</p>
<p><img class="alignnone size-full wp-image-2228" title="Nisse_1" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/12/Nisse_1.jpg" alt="" width="640" height="355" />Homebaked <a href="http://en.wikipedia.org/wiki/Saffron_bun">lussekatter</a> and hot <a href="http://en.wikipedia.org/wiki/Gl%C3%B6gg">glögg</a> with raisins followed by a <a href="http://rediscoveringnorway.blogspot.com/2008/02/julekurver-christmas-baskets.html">julekurver</a>-making lesson gave us all a brilliant start to a chilly winter Wednesday. Skål!</p>
]]></content:encoded>
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		<title>Castrol Motorsport</title>
		<link>http://flourishcreative.co.uk/2011/12/castrol-motorsport/</link>
		<comments>http://flourishcreative.co.uk/2011/12/castrol-motorsport/#comments</comments>
		<pubDate>Tue, 06 Dec 2011 12:22:59 +0000</pubDate>
		<dc:creator>guy</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[castrol]]></category>
		<category><![CDATA[motorsport]]></category>
		<category><![CDATA[nurburgring]]></category>

		<guid isPermaLink="false">http://flourishcreative.co.uk/?p=2209</guid>
		<description><![CDATA[This week we had the enviable honour of our work featuring in none other than Top Gear magazine&#8217;s Portuguese edition. We&#8217;ve been helping Castrol and their motorsport agency MPB with the branding elements of their Motorsport programme, which provides journalists, partners and key customers with once-in-a-lifetime track day experiences. Our Portuguese friends were evidently wowed by their day out, as their experience at the Nürburgring was given a hefty eight-page spread in the magazine.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-2210" title="untitled9" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/12/untitled9.jpg" alt="" width="640" height="355" />This week we had the enviable honour of our work featuring in none other than Top Gear magazine&#8217;s Portuguese edition.</p>
<p><img class="alignnone size-full wp-image-2211" title="untitled" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/12/untitled.jpg" alt="" width="640" height="355" />We&#8217;ve been helping Castrol and their motorsport agency MPB with the branding elements of their Motorsport programme, which provides journalists, partners and key customers with once-in-a-lifetime track day experiences.</p>
<p><img class="alignnone size-full wp-image-2212" title="untitled5" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/12/untitled5.jpg" alt="" width="640" height="355" />Our Portuguese friends were evidently wowed by their day out, as their experience at the Nürburgring was given a hefty eight-page spread in the magazine.</p>
]]></content:encoded>
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		<item>
		<title>Winning</title>
		<link>http://flourishcreative.co.uk/2011/12/two-awards-in-one-night/</link>
		<comments>http://flourishcreative.co.uk/2011/12/two-awards-in-one-night/#comments</comments>
		<pubDate>Thu, 01 Dec 2011 13:59:26 +0000</pubDate>
		<dc:creator>guy</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[castrol]]></category>
		<category><![CDATA[flourish]]></category>

		<guid isPermaLink="false">http://flourishcreative.co.uk/?p=2179</guid>
		<description><![CDATA[Bit of a result for Flourish and our friends at Castrol last night as we scoped not one but two awards.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-2201" title="event awards" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/12/event-awards.jpg" alt="" width="640" height="355" />Bit of a result for Flourish and our friends at Castrol last night as we scooped not one but two awards. The moody pic shows Dave schmoozing and the second shot details the most important feature of any awards do &#8211; the buffet.</p>
<p><img class="alignnone size-full wp-image-2202" title="the spread" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/12/the-spread.jpg" alt="" width="640" height="355" />Both gongs were in recognition of our work for Castrol at last summer&#8217;s FIFA World Cup in South Africa. The <a href="http://flourishcreative.co.uk/projects/by-client/castrol/fifa-2010-world-cup-final-celebration">Final Celebration</a> scooped Best International Event at the UK Event Awards, while the overall <a href="http://flourishcreative.co.uk/projects/by-client/castrol/castrol-performance-lab">Guest Experience programme</a> won the Best Brand Event Strategy at a Sporting Event at the Brand Event Awards. Well done all involved and thanks very much to the good folk at Castrol for the opportunity.</p>
<p>Credit to Paul Clarke for the excellent photography.</p>
]]></content:encoded>
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		<title>Metro &#8211; Urban Tennis</title>
		<link>http://flourishcreative.co.uk/2011/11/metro-urban-tennis/</link>
		<comments>http://flourishcreative.co.uk/2011/11/metro-urban-tennis/#comments</comments>
		<pubDate>Mon, 21 Nov 2011 12:03:35 +0000</pubDate>
		<dc:creator>guy</dc:creator>
				<category><![CDATA[Branded Environment]]></category>
		<category><![CDATA[Live Event]]></category>
		<category><![CDATA[Metro]]></category>
		<category><![CDATA[Sponsorship Activation]]></category>

		<guid isPermaLink="false">http://flourishcreative.co.uk/?p=2154</guid>
		<description><![CDATA[Brief: Activate Metro’s official media partnership with the 2011 Barclays ATP World Tour Finals. Make use of the space provided by the organisers in the O2 Arena’s FanZone. Ensure that the activation communicates Metro’s urban roots. Our audience insight: “I’ve got some time to kill before the match and I’m gagging to pick up a tennis racket.” Activation: Metro Urban Tennis, a twist on mini-golf in which participants scored points by hitting balls against and into different targets within a cityscape environment. Results: 2,261 players tried their hand at Metro Urban Tennis during the eight days it was live. The highest score of 300 points was posted by American professional doubles player Eric Butorac. The data capture element, which gave visitors the chance to win a VIP experience to see John McEnroe at The AEGON Masters Tennis at the Royal Albert Hall, generated over 1,500 entries.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-2155" title="Metro_1" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/11/Metro_1.jpg" alt="" width="640" height="355" /><strong>Brief:</strong> Activate Metro’s official media partnership with the 2011 Barclays ATP World Tour Finals. Make use of the space provided by the organisers in the O2 Arena’s FanZone. Ensure that the activation communicates Metro’s urban roots.</p>
<p><strong>Our audience insight:</strong> <em>“I’ve got some time to kill before the match and I’m gagging to pick up a tennis racket.”</em></p>
<p><img class="alignnone size-full wp-image-2221" title="Metro_1" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/11/Metro_11.jpg" alt="" width="640" height="355" /></p>
<p><strong>Activation:</strong> Metro Urban Tennis, a twist on mini-golf in which participants scored points by hitting balls against and into different targets within a cityscape environment.</p>
<p><img class="alignnone size-full wp-image-2158" title="Metro_2" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/11/Metro_21.jpg" alt="" width="640" height="355" /><strong>Results: </strong>2,261 players tried their hand at Metro Urban Tennis during the eight days it was live. The highest score of 300 points was posted by American professional doubles player Eric Butorac. The data capture element, which gave visitors the chance to win a VIP experience to see John McEnroe at The AEGON Masters Tennis at the Royal Albert Hall, generated over 1,500 entries.</p>
]]></content:encoded>
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		<item>
		<title>Biscuits of the World</title>
		<link>http://flourishcreative.co.uk/2011/11/biscuits-of-the-world-10/</link>
		<comments>http://flourishcreative.co.uk/2011/11/biscuits-of-the-world-10/#comments</comments>
		<pubDate>Fri, 11 Nov 2011 15:24:37 +0000</pubDate>
		<dc:creator>guy</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[biscuits of the world]]></category>

		<guid isPermaLink="false">http://flourishcreative.co.uk/?p=2145</guid>
		<description><![CDATA[A much-needed update &#8211; we&#8217;re well aware that our team&#8217;s global biscuit-gathering exploits haven&#8217;t been fully recognised. Guy T and Claire returned from Madrid with these crumbly treats&#8230; &#8230;and these are Trine&#8217;s Danish delights all the way from Copenhagen. Determined not to be outdone though, Gail brought these wonderful nibbles all the way back from Kathmandu. As you can see, they&#8217;re so sought-after within the office that we put them under armed guard&#8230;]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-2146" title="Biscuits1" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/11/Biscuits1.jpg" alt="" width="640" height="355" />A much-needed update &#8211; we&#8217;re well aware that our team&#8217;s global biscuit-gathering exploits haven&#8217;t been fully recognised.</p>
<p><img class="alignnone size-full wp-image-2147" title="Biscuits2" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/11/Biscuits2.jpg" alt="" width="640" height="355" />Guy T and Claire returned from Madrid with these crumbly treats&#8230;</p>
<p><img class="alignnone size-full wp-image-2149" title="Biscuits3" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/11/Biscuits3.jpg" alt="" width="640" height="355" />&#8230;and these are Trine&#8217;s Danish delights all the way from Copenhagen.</p>
<p><img class="alignnone size-full wp-image-2150" title="Biscuits5" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/11/Biscuits5.jpg" alt="" width="640" height="355" />Determined not to be outdone though, Gail brought these wonderful nibbles all the way back from Kathmandu. As you can see, they&#8217;re so sought-after within the office that we put them under armed guard&#8230;</p>
]]></content:encoded>
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		<title>Bigger Fish to Fry</title>
		<link>http://flourishcreative.co.uk/2011/11/bigger-fish-to-fry/</link>
		<comments>http://flourishcreative.co.uk/2011/11/bigger-fish-to-fry/#comments</comments>
		<pubDate>Thu, 03 Nov 2011 16:10:08 +0000</pubDate>
		<dc:creator>guy</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[fish]]></category>
		<category><![CDATA[guy]]></category>

		<guid isPermaLink="false">http://flourishcreative.co.uk/?p=2136</guid>
		<description><![CDATA[Our very own Guy T took some time off last week to go fly-fishing for redfish in New Orleans with an ex-professional baseball player. As you do. And he landed this absolute beauty &#8211; the third-biggest ever to be caught on his guide&#8217;s boat, according to Guy (he didn&#8217;t say how old the boat was)&#8230;]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-2137" title="Fish" src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/11/Fish.jpg" alt="" width="640" height="355" />Our very own Guy T took some time off last week to go fly-fishing for redfish in New Orleans with an ex-professional baseball player. As you do. And he landed this absolute beauty &#8211; the third-biggest ever to be caught on his guide&#8217;s boat, according to Guy (he didn&#8217;t say how old the boat was)&#8230;</p>
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		<title>Chopin Crossings</title>
		<link>http://flourishcreative.co.uk/2011/10/chopin-crossings/</link>
		<comments>http://flourishcreative.co.uk/2011/10/chopin-crossings/#comments</comments>
		<pubDate>Tue, 25 Oct 2011 08:12:03 +0000</pubDate>
		<dc:creator>guy</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://flourishcreative.co.uk/?p=2120</guid>
		<description><![CDATA[Couple of days in Warsaw for a UEFA workshop and more site recces.]]></description>
			<content:encoded><![CDATA[<p><img src="http://flourishcreative.co.uk/wp_new/wp-content/uploads/2011/10/zebra-crossing.jpg" alt="" title="zebra crossing" width="640" height="355" class="alignnone size-full wp-image-2121" />Couple of days in Warsaw for a UEFA workshop and more site recces. Whilst wandering the streets I was delighted to see that in celebration of Chopin&#8217;s 200th Birthday the zebra crossings in the city have been repainted as piano keys &#8211; a lovely idea that not many local councils would have put into action.</p>
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